A business wants to reply privately to a customer's message. Which two solutions can the business use?

Using the Facebook Page Inbox enables businesses to respond privately to messages from customers. This tool is designed specifically for managing direct communication between a business and its audience, allowing for one-on-one conversations without the public visibility that comes with comments on posts. This direct messaging feature is essential for addressing customer inquiries or concerns privately, thereby enhancing customer service and maintaining privacy.

In addition to the Facebook Page Inbox, Business Suite can also be utilized for private messaging. This tool offers businesses the ability to handle messages from both Facebook and Instagram in one place, enabling effective management of communication at scale. It facilitates not just private replies but also includes features for viewing insights and managing posts, making it a comprehensive solution for businesses.

In contrast, the public comment section is not suitable for private responses, as it is visible to all followers and users. While emailing the customer can be an option for privacy, it typically falls outside the immediate operational tools directly linked to Facebook messaging, making the first two choices more aligned with the context of social media management.